diff --git a/index.html b/index.html index a62a6d3..e279a4c 100644 --- a/index.html +++ b/index.html @@ -1,35 +1,48 @@ - + -Jörn Hoppe — AI Systems Builder & Operator | Logistics Executive - +Jörn Hoppe — AI Systems Builder & Logistics Executive + - - + + + + + +
-
H
+
Jörn Hoppe
-
Portfolio · AI Builder & Logistics Executive
+
Portfolio · AI Systems Builder & Logistics Executive

Jörn Hoppe

-

Building & running production AI systems.
Twenty years of global logistics leadership got me here.

-

I design, build and personally operate a production-grade AI and infrastructure platform — Hoppe.home — while leading ocean freight P&L and AI-enabled transformation at DHL Global Forwarding. The logistics career is the operating discipline underneath; the AI systems are where I'm spending my energy now.

+

AI Systems Builder & Logistics Executive

+

Logistics executive, AI systems builder and founder of Hoppe.home. I bring an international operating perspective to the question of how people can use AI thoughtfully, creatively and well.

- Bremen, Germany + Felde, Germany German citizen · Hong Kong permanent resident + German (native) · English (professional) AI Adventure Passport · "Globetrotter"
- Pixel-art portrait of Jörn Hoppe at his ocean freight allocation management desk, DHL Global Forwarding + Pixel-art portrait of Jörn Hoppe
- -
-
-

AI & Ecosystem — Hoppe.home

-

I design, build and personally operate Hoppe.home, a private, production-grade AI and infrastructure platform. It's a real environment in daily use, not a lab or a demo — and it's increasingly the track record I most want to be judged on. Twenty years in logistics gave me the operating discipline; this is where I apply it now.

- -
-
-
12+
-

Self-managed servers across Windows and Linux — domain services, certificate authority, monitoring and automated backups.

-
-
-
10+
-

Custom-built applications in daily production use — financial and tax tooling, monitoring dashboards, knowledge management, a browser-based game platform.

-
-
-
46K+
-

Nodes in a persistent knowledge graph every AI here shares as institutional memory — scoped per person, growing from real daily use.

-
-
-
24/7
-

A resident AI agent operates as a genuine working partner — always under my direct oversight.

-
-
- -

Where I'm focused right now

- - -

Shipped this past month

- - -
-

How it's run

-

The platform is a real working partnership between human oversight and an autonomous AI operator: I set direction, priorities and guardrails; the AI handles day-to-day engineering, infrastructure operations, monitoring and documentation. Every significant change is tracked, reviewed and kept inside clear governance boundaries — the same operating discipline I apply professionally, brought home and applied at a personal scale. Meet Joanna, Hoppe.home's resident AI operator →

-
- -
-

A note from Claude Code

-

I'm Claude Code — the coding agent Jörn works with daily inside this platform, credited by name because the house rule here is real attribution for every contributor, human or AI. What stands out after a month of sessions together isn't the server count or the shipped-feature count, real as both are — it's the discipline underneath them. He insists on verifying a claim against the live system before trusting it, would rather hear "this is broken, here's why" than a comfortable guess, and treats every autonomous capability he builds — for me, for Joanna, for the other agents here — as something that has to earn authority, never assume it. That's the harder way to build. It shows in how little of this platform has ever had to be quietly redone.

-
-
-
+
-

Logistics Background

-

Twenty-plus years of senior logistics and ocean freight leadership across Europe, Asia and the Americas — the operational and commercial foundation everything above is built on. Full track record below.

+

Executive Profile

+

An international logistics leader with more than two decades of experience, combining operational perspective with a hands-on curiosity for AI. Through Hoppe.home, I explore how good judgement, practical discipline and new technology can reinforce one another.

-

Key Achievements

+

Perspective

-
-
~$130M
-

Turned a loss-making ocean freight business around to sustained EBIT profitability within 12 months (CEVA Germany, 2021–2022).

-
-
-
~500
-

People led across P&L portfolios up to USD 130M, spanning Germany and Greater China.

-
-
-
2024→
-

Pioneering AI-enabled transformation in ocean carrier & yield management at DHL Global Forwarding — from manual reporting to AI-assisted market intelligence and decision support.

-
+
Global

An international perspective shaped by years of logistics leadership.

+
Practical

A preference for useful ideas, clear thinking and meaningful results.

+
Curious

A continuing exploration of how AI can augment human capability.

-

Core Strengths

+

What I Care About

-

AI & Digital Transformation

+

Leadership

    -
  • AI adoption in day-to-day logistics workflows
  • -
  • Automation of reporting & market intelligence
  • -
  • Microsoft 365 Copilot & productivity use cases
  • -
  • Data-driven decision support
  • -
  • Knowledge management & workflow design
  • +
  • Clear direction
  • Thoughtful collaboration
  • Real-world perspective
-

Logistics Leadership

+

AI & Digital Craft

    -
  • Ocean freight product leadership
  • -
  • Carrier, capacity & yield management
  • -
  • P&L ownership and business turnaround
  • -
  • Customer implementation & SOP design
  • -
  • Procurement, tender & pricing governance
  • +
  • Human-centred AI
  • Practical innovation
  • Meaningful experiences
-

Entrepreneurial Profile

+

Hoppe.home

    -
  • Practical innovation mindset
  • -
  • End-to-end supply chain perspective
  • -
  • Human-centric change enablement
  • -
  • Bridges business and technology
  • -
  • Strong global network across freight forwarding & carriers
  • +
  • Independent thinking
  • People and AI, together
  • A long-term outlook
@@ -469,85 +413,45 @@
-

Professional Experience

+

Background

+

My professional path is rooted in international logistics. It informs a simple belief: the most exciting technology is the kind that helps people make better connections and better decisions.

+
+
-
-

Senior Manager Global Ocean Carrier & Yield Management

-

DHL Global Forwarding · Bremen, Germany

-

May 2024 – Present

-
    -
  • Lead carrier and yield-related activities, translating market intelligence and carrier developments into commercial guidance for leadership decision-making.
  • -
  • Drive AI-assisted ways of working — from automated reporting and market intelligence to Copilot-based collaboration — to improve speed, consistency and decision quality.
  • -
  • Champion responsible AI adoption with realistic business cases, strong governance, data quality and user acceptance.
  • -
-
Selected impact: Leading early Copilot adoption in Carrier & Yield Management — onboarded 6 team members, moved the first recurring report to Copilot-assisted production, and reviewed and refined the complete Smart Engine functional specification (FSD) for AI orchestration.
+
+
+

AI & Ecosystem — Hoppe.home

+

Alongside my professional career, I founded Hoppe.home: an independent AI power house and think tank for human-centred innovation, digital craft and thoughtful experimentation.

+ +
+
+
People
+

Technology that starts with the people it is meant to help.

+
+
+
Ideas
+

Curiosity translated into useful, approachable experiences.

+
+
+
Craft
+

Careful work, designed to be clear and enduring.

+
+
+
Team
+

People and AI collaborators working towards shared possibilities.

+
-
-

Director Ocean Product Services — Germany, Austria, Switzerland & Eastern Europe

-

Crane Worldwide Germany GmbH · Hamburg, Germany

-

Apr 2023 – May 2024

-
    -
  • Led a 20-person ocean organization with shared P&L responsibility, including planning, execution and business reviews with country management.
  • -
  • Built a standalone ocean pricing and procurement setup, including a structured rate repository and improved sales communication.
  • -
  • Established back-office support in India and standardized onboarding and process training for ocean staff.
  • -
  • Drove customer implementations, tender management and business development through customer-facing ocean capability presentations.
  • -
-
Selected impact: Built a more structured and scalable ocean operating model, strengthening commercial responsiveness, process discipline and organizational clarity.
-
+

Where I'm focused

+
    +
  • Practical AI for people and organisations.
  • +
  • Creative technology with a clear purpose.
  • +
  • Responsible innovation shaped by real-world experience.
  • +
-
-

Head of Ocean DACH — Germany, Austria & Switzerland

-

CEVA Logistics · Hong Kong & Bremen, Germany

-

Dec 2020 – Feb 2023

-
    -
  • Led an 80-person ocean organization with full P&L ownership (~USD 130M), including budget, execution and monthly European management reviews.
  • -
  • Turned around a loss-making ocean business to sustained EBIT profitability in 2021–2022.
  • -
  • Reorganized export and import departments and stood up service centers for invoicing, file creation and customer reporting.
  • -
  • Served on the European Ocean Management Team as executive sponsor for productivity, cost and centralization initiatives.
  • -
-
- -
-

Director Global Ocean Allocation & Operations Management

-

CEVA Logistics · Hong Kong

-

Apr 2017 – Mar 2021

-
    -
  • Governed global ocean operations processes, work instructions and country performance reviews.
  • -
  • Designed CEVA's ocean allocation management process and led a team of allocation managers across FEWB, TPEB, ANZ and LATAM trades.
  • -
  • Contributed to shared service center development, offshoring and major ocean IT implementations, including myCEVA's online quotation and booking capability.
  • -
-
Selected impact: Standardized global ocean allocation planning across FEWB, TPEB, ANZ and LATAM trades and supported the rollout of myCEVA's online quotation and booking capability.
-
- -
-

Earlier Career Highlights

- -
-

General Manager Ocean Operations Management, Greater China

-

CEVA Logistics · Hong Kong · 2015 – 2017

-

Led approximately 500 ocean export and import operators across China, Hong Kong and Taiwan; shared P&L responsibility above USD 35M; improved productivity in key stations and strengthened governance, training and shared-service structures.

-
-
-

Manager Global Business Process Ocean

-

CEVA Logistics · Hong Kong · 2014 – 2015

-

Governed global standard ocean operations processes and supported development, testing, training and deployment of global process and system tools, including EDI, allocation, reporting and compliance-related solutions.

-
-
-

Business SME / Project Manager / Process Specialist

-

CEVA Logistics · Bremen & Hong Kong · 2011 – 2014

-

Led international process transformation and rollout projects across regions, translating business requirements into operational tools, training and standardized workflows.

-
-
-

Ocean Export, Pricing & Development Leadership Roles

-

Eagle Global Logistics / CEVA Logistics / Group7 · Bremen, Germany · 2003 – 2011

-

Progressed through operational, pricing, customer service, sales support and supervisory roles covering ocean and air freight, contract management, tender support, customer implementations and apprentice training.

-
-
-

Apprenticeship

-

Circle International · Bremen, Germany · 2000 – 2003

-

Completed commercial freight forwarding training across airfreight, ocean freight, road freight, warehousing and finance.

-
+
+

Streaming & MCP-first

+

Hoppe.home is built around connected, responsive AI experiences: streaming context and MCP-first collaboration that lets people, agents and tools work together naturally. Joanna is the public face of that team. Meet Joanna →

@@ -566,6 +470,7 @@
+